The Trollwall Restaurant is a phenomenal piece of contemporary architecture that is most certainly inspired by the eco-movement and the desire the connect with the natural environment. This is certainly some innovative design thinking at play.
Implications - In addition to a phenomenal product or service, consumers are looking for looking for unique and memorable experiences. Consumers have become more demanding as the collective confidence is the credit markets has declined. Companies ought to take this mindset into account in order to provide experiences that set their product apart from that of their competitors.