Rockstar

A.P.C. Opens a Temporary Retail Space in 'The Shop'

By: Vasiliki Marapas - Published: Jul 4, 2014 • References: usonline.apc.fr and highsnobiety
After a recent collaboration with Kanye West, A.P.C. has opened a temporary pop-up shop at the Wythe Hotel's ground floor retailer, 'The Shop.' A.P.C. has the honor of being the first international brand to be housed in the Brooklyn retailer, which will cater to both hotel guests and outside visitors.

The space has been thoughtfully curated to offer a wide range of options, from swimwear to tote bags, that travel enthusiasts will no doubt enjoy perusing. The men's and women's collections, as well as its signature denim, will also be featured.

The compact pop-up shop features exposed brick, hardwood flooring and minimal decor for a fresh, streamlined look. The clothes and accessories act as the main visual drawing point in this designer-grungy boutique.