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The Dinohoodie is a Reptile Fashion Statement

By: Allison Love - Published:   Updated: Jul 12 2011 • References: dinohoodie and theawesomer
The Dinohoodie comes in a variety of different styles and colors, some of which correspond to the replicas of dinosaurs. This sweatshirt is not only a fashion statement, but has the ability to keep you cozy during the months.

I particularly love the horns and strange scales that are sewn onto the Dinohoodie, it really gives it that extra bit of fashion style that everyone's looking for.

Implications - In the last few years, there has been an increased importance placed on originality in style and possessions. One of the best ways a company can capitalize on this is by investing in commodities that are instantly recognizable because of the ridiculousness of their design. By featuring products with an obvious and recognizable gimmick, the company ensures that it will attract customers who appreciate and cherish originality in style.