The Dinohoodie is a Reptile Fashion Statement
I particularly love the horns and strange scales that are sewn onto the Dinohoodie, it really gives it that extra bit of fashion style that everyone's looking for.
Implications - In the last few years, there has been an increased importance placed on originality in style and possessions. One of the best ways a company can capitalize on this is by investing in commodities that are instantly recognizable because of the ridiculousness of their design. By featuring products with an obvious and recognizable gimmick, the company ensures that it will attract customers who appreciate and cherish originality in style.