Brad Hasse Envisions a Way to Continue to Hold Eye Contact When on the Phone

By: Meghan Young - Apr 18, 2015
References: bradhasse & fastcompany
Smartphones have changed the way people interact significantly, but the Texting Hat hopes to make a difference. A hilarious spoof created by director Brad Hasse, it doesn't address the root of the problem, but provides a band-aid solution that not many people will be able to get behind. The Texting Hat involves a picture of the texter on it so those with him or her can still enjoy eye contact even when the wearer's head is bowed.

Addressing the phenomenon of texting in a playful and eye-opening way, the Texting Hat encourages people to reflect on how much they are on their phone and how that is affecting their relationships with others. That said, it is also plain funny.