'Discover' is a telescopic golf club made as a competition entry into the Starpack 2014 competition. The goal was to create a promotional product for Webb deVlam, a design agency based in Finland. Duncan K. Anderson came up with this extendable golf club design for a few different reasons.
First, the golf club was chosen to symbolize how the agency works as a bonded unit, and secondly 3D printing was meant to show how Webb deVlam is an extremely innovative and forward-thinking company. For the packaging design on the golf club, a clear front was used, symbolizing how the company has nothing to hide, so feels completely comfortable putting its products out in the open.
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Concept: Telescopic Golf Club
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Segment: Males, 18-55
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3D-Printed Golf Clubs
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