The Vibrant Tea & Fruits Branding Informs Real Fruits are Used

By: Meghan Young - Apr 25, 2016
References: prompt-design & packagingoftheworld
When people think of the Tea & Fruits product, it might be natural for them to think of a typically flavored product. Yet the packaging makes it abundantly clear that's not the case at all. Instead, Tea & Fruits boasts real fruit pieces for an authentic taste as well as a healthy perspective.

Created by Prompt Design, the Tea & Fruits packaging was heavily influenced by a the historically shocking pop art movement of the 50s. The agency wanted to bring that same attitude of "shaking things up" to the tea industry. Yet it is more than its looks. On the back of the Tea & Fruits packaging is the story of tea and its culture in many countries. Consumers will appreciate this sense of depth and history in a delicious product.