The $1,500 Tag Heuer Watch Looks like an Analog Timepiece

By: Cadhla Gray - Nov 9, 2015
References: theverge & techcrunch
The details of the Tag Heuer watch have finally arrived, with comparable capabilities to the Apple Watch, however differences laying in its traditional design. While many Swiss watch companies did not want to join in on the technology-laden smartwatch movement, Tag Heuer saw an opportunity that didn't have to compromise analog design.

While the Apple Watch and other Android Wear pieces are not classic-looking or necessarily fashionable, this 'Connected Carrera' keeps traditional Swiss craftsmanship at its heart. The designers went through a great amount of effort to ensure the Tag Heuer watch looked like an analog watch, with a price tag that demonstrates this effort, clocking in at $1,500.

This price tag is sparking some controversy, as other Android Wear timepieces go for less than half of that, however, it's likely that people will value the brand's history and craftsmanship for that cost.