The Swarovski Brand Celebrates Its 120th Anniversary with a Video Series

By: Malika Renee Butss - Oct 14, 2015
References: youtube & luxurylaunches
The Swarovski brand has come upon 120 years in business. To commemorate such an extravagant milestone, the fashion company has created a short video series that stars the various labels and designers the brand has worked with.

Every video will star a new designer and/or label that has previously partnered with the Swarovski brand. In the first video, Jimmy Choo's creative director Sandra Choi explains her love for the label and states "whenever we have an idea in mind that requires sparkle and a touch of glamour, we think of Swarovski." With collaborations with Christian Louboutin, Zaha Hadid, Laurenza and many more, it is clear Swarovski is well-respected and adored by many in the design industry.

Each month, a new video will be released, starring designers and innovators with whom the brand has successfully partnered with.