Super Nature Transforms Movement into a Light Show

By: TopDog - Published: Oct 12, 2010   Updated: May 11 2011 • References: supernaturedesign & fastcodesign
This spectacular and interactive LED installation is the creative work of Shanghai-based Super Nature design. Super Nature's New Angles interactive installation transforms movement utilizing a matrix of 420 LED-backed prisms.

The New Angles LED installation is a reflection of movement transformed by technology to produce beautiful interactive art.

Implications - The interactive art works by using a camera with sensors placed in the middle of the display. When the sensor detects that someone is approaching the display starts to take pictures. The photos that it takes are then processed by the computer and sent off into the "LED matrix" to produce a unique light show. It's so fascinating that people will probably be amused by it for hours! Stats for Interactive LED Art Trending: Older & Warm
Research: 34,854 clicks in 293 w
Interest: 1.8 minutes
Concept: Super Nature
Related: 79 examples / 61 photos
Segment: Neutral, 18-35
Comparison Set: 29 similar articles, including: adult playground installations, projected publicity, and wearable light shows.