Superstar

The 'Sugar Bear' Concept by Jovana Bogdanovic Brings Social Awareness

By: Meghan Young - Published: Apr 28, 2010 • References: youngserbiandesigners.org and notcot.org
I must applaud Jovana Bogdanovic for her clever 'Sugar Bear' concept. Simple, direct and completely applicable, these cutesy animal sweeteners demonstrate rather bluntly the issue of global warming and what it is doing to the polar bear species.

Exhibited during the Milan Design Week, these Sugar Bear sugar cubes slowly melt away in your hot morning beverage, a figurative take on what is actually happening in reality. With more awareness tactics like this, I'm optimistic that huge changes will result.