The ad campaign for the Subaru 2011 Impreza WRX STI takes passengers on a ride, as they get buckled in with rally driver Dave Mirra. Mirra takes these unsuspecting victims on a ride around a closed track at incredibly high speeds. There are, of course, cameras in the car to catch their reactions.
Mirra takes five different groups of people along the track in the Subaru 2011 Impreza WRX STI and the reactions are priceless! From an elderly woman to a rough and tough manly man, and even a large-chested blonde, the riders in the Subaru ad campaign bring the LOLs.
Stats for Traumatic Sportscar Campaigns
Trending: Older & Average
Research: 5,262 clicks in 301 w
Interest: > 3 minutes
Concept: Subaru 2011 Impreza WRX STI
Related: 95 examples / 73 photos
Segment: Neutral, 18-55
Comparison Set: 35 similar articles, including: sentimental sports cars, snow-cat suvs, and old-school van revivals.
Traumatic Sportscar Campaigns
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