Style Coalition TV (SCTV) endorses the top 50 bloggers in America. Authors of sites like beautyzine, secondcitystyle, beautyzine, vivafashion and more worked as behind-the-scenes hosts at this year's New York Fashion Week, bringing their unique niche of expertise to the network.
SCTV's lineup is threefold with slots for 'Beauty Extract,' 'Retail Bootcamp' and 'Street Peek.' The specific topics coincide with the different perspectives that are offered in each blog, though they are united in their hold on fashion.
Viewers get the chance to watch short, succinct interviews with some of New York Fashion Week's headlining names. Topics like hair products, collections, make-up lines and deals are all addressed. The dialogue between the hosts and the interviewees is also entirely engaging, hardly surprising given their online fame.
Stats for Broadcasted Blogger Interviews
Trending: Older & Chilly
Research: 307 clicks in 193 w
Interest: 0.9 minutes
Concept: Style Coalition TV
Related: 91 examples / 70 photos
Segment: Females, 12-55
Comparison Set: 33 similar articles, including: foxy female bloggers, full-figured fashion blogs, and giant doll bloggers.
Broadcasted Blogger Interviews
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