We've featured a number of editorial shoots that take place under the cloak of night. Check out some of my favorites below.
Implications - This particular series of photos is effective in that it's evocative of movies, which are one of consumers' major sources for escapism. Consumers gravitate towards escapist materials because they alleviate stress. Corporations may similarly produce media campaigns with a cinematic feel in order to entice consumers into listening to the company's messages.