Since the release of their third studio album, 'The Suburbs,' Canadian band Arcade Fire have proven themselves to be a force to be reckoned with on the world stage, and their latest video for the single 'Sprawl II (Mountains Beyond Mountains)' is a prime example of their incredibly creative and innovative abilities.
Released in December 2011, the music video is an incredibly fun and psychedelic piece of art, perfectly fitting for the single. While the standard version of the video itself is awesome, it's the interactive version that has captured the attention of fans, graphic designers and tech-lovers alike. Using a webcam and facial recognition technology, the interactive video allows viewers to control the images in the video by dancing. Though you might feel silly at first, the infectious upbeat song makes it easy to get into the dancing spirit. For those who prefer to keep their disco moves at bay, viewers can also control the video content through clicking and dragging the images on the screen.
Whether you're a long-time fan of Arcade Fire's music, or this is your first encounter with the band, the Sprawl II (Mountains Beyond Mountains interactive video is a ton of fun and can't be missed.
Stats for Interactive Dance Parties
Trending: Older & Chilly
Research: 235 clicks in 230 w
Interest: > 3 minutes
Concept: Sprawl II Mountains Beyond Mountains
Related: 113 examples / 87 photos
Segment: Neutral, 18-35
Comparison Set: 41 similar articles, including: autobiographical asylum videos, gritty undressed pop memoirs, and living landscape paintings.
Interactive Dance Parties
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