The Walkwoman?

By: Going Like Sixty - Published: • References: sonystyle
Sony has decided that women are now an important target for the Walkman. Targeting women is as simple as adding glitzy colors like pink, violet, black, blue or gold topped with Swarovski glass crystal bedecked caps! The Walkman Abiste models are available for order now for delivery in September. There's also a lanyard and clip sporting the same rhinestones that can be attached to clothes or a bag, so at least the ensemble looks like something a 20- or 30-something woman might be into.
The Walkman comes in 1GB, 2GB, and 4GB. Prices start at $130. Stats for Sony Women's Walkman Trending: Older & Chilly
Traction: 3,360 clicks in 424 w
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Concept: Sony Women's Walkman
Related: 42 examples / 32 photos
Segment: Females, 18-35
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