Lightweight Army-Style Bags
The backpack is ultra lightweight but features a durable hardshell which gives it the ability to weather anything that may come its way. Made “from a single sheet of copolymer,” according to notcot.org, the Solid Gray Backpack is a chic and seamless design that will definitely call for a second look.
Forget lugging around a heavy bag and let the Solid Gray Backpack make everything light as air.
Implications - Contemporary consumers are attracted to products with a clean-cut aesthetic that reflects modern times. Artists looking to make their brand more popular could develop their newest items with this style in mind.