The Snow Bird Shelf by Marisko Studios is a simple white wall unit. Perfect for a simplistic modern decor, the Snow Bird Shelf comes in a variety of designs, including faux marble, nature silhouettes and plain white.
I think these would be very cute in a nursery to stack diapers and other baby essentials.
Implications - A product like this would be perfect for consumers looking to decorate their home with fixtures that mimic the overall intent of the space itself. When a company focuses on products that target a specific consumer need, they automatically increase the odds of that product resonating with their target market. Applying to the widest swathe of customers is not always the only way to go and in fact pinpointing a particular market can oftentimes be the best strategy for a product like this.
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Segment: Neutral, 18-35
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