Looking to give its loyal consumers a new mode of expression, Jordan Brand has created 24 different sneaker emojis, including a number of digital symbols that reflect figures that have become closely associated with it.
One image that is used quite prominently in the collection is that of a goat, which dons the basketball legend's jersey number in red and even wears a set of four of the branded basketball shoes on its feet.
Also included is a chubby-faced cartoon that's meant to represent producer and Snapchat personality DJ Khaled. In addition to this, Jordan Brand's sneaker emojis portray high-tops in various colorways, all of which come adorned with large Swoosh logos on the sides.
Branded Sneaker Emojis
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Refreshed Transparent Sneakers
Breathable Wool-Like Sneakers
Charitable Fuchsia Sneakers
Cultural Emoji Concepts