The ReApply Reminder by R&D Ensures People Stay Protected from the Sun

By: Meghan Young - Jun 16, 2015
References: reapplyreminder & digitalbuzzblog
The Smart Sunscreen Bottle comes just in time for the summer season. It's a product that will help ensure people stay constantly and consistently protected from the harsh rays of the sun. It does so by syncing to smartphone apps in order to send people 'ReApply Reminders' throughout the day.

Created & Engineered by VML Australia in collaboration with Vitality Brands, the Smart Sunscreen Bottle is powered by custom Bluetooth LE technology in the lid. Its iOS app automatically triggers the ReApply Reminder countdown from the moment a user applies sunscreen. "The app then dynamically adjusts the recommended ReApply time, based on an algorithm that processes the live Weather, Location and UV Index Rating data to trigger "reminder" notifications designed to remind people to ReApply sunscreen before they get burnt," writes Digital Buzz Blog.