The Simpel Switch Watch is Playful and Practical

By: Meghan Young - Published: Feb 5, 2012 • References: simpel.myshopify & gizmodo
The Simpel Switch is a new and improved version of the slap bracelet, which was popular back in the ‘90s. Instead of focusing on the playful, purely aesthetic purpose of the original slap bracelet, the Simpel Switch re-introduces it with an added practical feature: a watch.

Targeting young adults rather than children, the Simpel Switch watch is fun, youthful and practical. Made out of manganese steel covered in silicone, the Simpel Switch watch is available in a slew of different colors including blue, pink, gray and orange. Because the band and the case are designed separately, the colors can be mixed and matched for a custom look.

The Simpel Switch combines form and function in a way that is both nostalgic and contemporary. Stats for Slap Bracelet Timepieces Trending: Older & Mild
Research: 8,107 clicks in 225 w
Interest: 4 minutes
Concept: Simpel Switch
Related: 79 examples / 61 photos
Segment: Neutral, 12-35
Comparison Set: 29 similar articles, including: jewelry-inspired timepieces, corporate critique watches, and explorer-equipped timepieces.