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The concept behind the Sidian Ersatz & Vanes Spring 2011 lookbook is so clever. Like a story straight out of the 'Twilight Zone,' it features a character, played by model Ferraby Loinheart, that is essentially in two places at once: in a room and in a television set that features a wilderness setting.

Photographed by Julia Galdo and Cody Cloud, the wardrobe and props featured in the Sidian Ersatz & Vanes Spring 2011 lookbook were styled by TOPSY Design. As quirky as the fashion designers themselves, this is definitely a great catalog concept.