Onitsuka Tiger's Sneaker Vending Machine

By: Alex Covert - Published:   Updated: Jun 14 2011 • References: onitsukatiger & springwise
Shoe manufacturer, Onitsuka Tiger, has placed a shoe vending machine on Carnaby Street in London. They are selling their new red, blue and white Mexico 66s in six different sizes directly from an electronic vending machine. Kind of puts sales at the mercy of the weather, doesn't it?

Implications - Onitsuka Tiger wanted to create the shoe vending machine so that consumers would be able to experience a new and innovative way to purchase clothing. The brand's inspiration comes from Japan where they have vending machines that sell practically anything, including toilet paper and eggs. Onitsuka Tiger states that selling their "Tiger Feet" products in a vending machine is a first throughout the world.

Stats for Shoe Vending Trending: Older & Average
Traction: 7,821 clicks in 339 w
Interest: 4 minutes
Concept: Shoe Vending
Related: 39 examples / 30 photos
Segment: Neutral, 18-35
Comparison Set: 14 similar articles, including: top 100 sports ideas in october, street hooligan editorials, and top 60 shoe ideas in october.