This "Do You Know What You Eat?" campaign by Greenpeace warns you against eating genetically modified food.
It effectively delivers its message by using shocking vegetables shaped like insects that most people would find revolting and scary. Well, unless you live in Thailand, I tried fried grasshoppers and bats there last year, so they may find them appetizing.
The campaign claims that "The DNA of genetically modified plants may contain the genes of insects, animals or even viruse."
The effective and clever ads were created for Greenpeace by BBDO ad agency, Moscow.
Shockvertising Organic Food
More Stats +/-
Loudspeaker Podcasting Cubes
Exclusive Consumer Catwalks
Vegan Grocery Stores
Luxury Hotel Loyalty Programs
Driveway Plow Attachments