The Shell Transparent Car Commercial Leaves Nothing to the Imagination

By: Michael Hines - Published: Apr 25, 2010 • References: shell & dvice
You don't have to be a gearhead to get into this Shell transparent car commercial. This ad spot features a see-through Nissan 370Z getting a taste of Shell Helix Ultra motor oil.

The Shell transparent car is interesting and incredibly creative. Most motor oil ads feature men with deep, gravelly voices telling you how many miles their oil lasts and how it's better than that stuff from "the other guys." Shell's ad is stripped down and simple, which is the way it should be. Check out the video below to see the glory that is a transparent Nissan 370Z running on Shell Helix Ultra. Stats for See-Through Motor Oil Ads Trending: Older & Warm
Research: 3,721 clicks in 318 w
Interest: > 3 minutes
Concept: Shell Transparent Car
Related: 64 examples / 49 photos
Segment: Males, 18-55
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