Print Campaign for '13th Street Murders'

By: Ayman - Published: Apr 20, 2008 • References: 13thstreet & adsoftheworld
As a companion to their creative Guerrilla bar bathroom campaign, German action and suspense channel, 13th Street, has unveiled an equally scary print ad campaign.

Developed by Shackleton ad agency, Madrid, Spain, the ads depict realistic shocking murders. One poor guy met his fate on the hand of a six pack of knives, while an unsuspecting girl gets electrocuted in her bath with a toaster.

The art direction and the photography are awesome, leaving those who crave thrillers and suspense movies wanting to watch the channel.

Read more about the aforementioned unique guerilla campaign:

Stats for Murder Realism as Advertising Trending: Older & Warm
Research: 12,415 clicks in 422 w
Interest: 4 minutes
Concept: Murder Realism As Advertising
Related: 38 examples / 29 photos
Segment: Males, 18-35
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