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SavePaste Allows You to Squeeze Every Last bit of Toothpaste out of the Tube

By: Leslie Chen - Published: • References: idsa.org & yankodesign
SavePaste eliminates the frustration that comes with trying to squeeze that last bit of toothpaste out of the tube. While traditional toothpaste tubes make it difficult to get everything out, SavePaste makes it easy with its rectangular design.

SavePaste also combines the packaging with the actual product by using a cardboard production; eliminating the waste of resources and costly man power. Designers Sang Min Yu and Wong Sang Lee created SavePaste with a user-friendly aesthetic in mind and included a slide cap rather than a screw-on one.

If you find yourself squeezing your life away, then SavePaste will definitely bring some precious time back to you.

Implications - With what seems like less time each day to do everything, modern consumers are looking for ways to complete their tasks more efficiently. Products that contain a time-saving element are appealing to those with fast-paced lifestyles. Companies trying to increase their appeal could focus on this desire when creating their designs.

Stats for Eco-Friendly Hygiene Trending: Older & Chilly
Traction: 1,042 clicks in 170 w
Interest: 3.5 minutes
Concept: SavePaste
Related: 40 examples / 31 photos
Segment: Neutral, 18-55
Comparison Set: 15 similar articles, including: chewable toothpaste, exaggerated smile ads, and evil candy ads.