The rise in street fashion blogs is incredible, but the Sartorialist is still the trend-setter leading the pack. He's recently been spotting, camera in hand, at Yale University and according to reports, he's being stalked around the campus by young fashionistas eager to get in his shots.
There's a fascination with what people are wearing in real life, hence the rise in street style sites. There's another current pop culture obsession with TV shows like the OC and Gossip Girl which feature young, affluent, private school prepsters.
It'll be interesting to see what Scott Schuman pulls together and if this sparks a new wave of "student style" or "college campus fashion" blogs!
Schuman's been branching out from his street style blog lately. Recently, he shot for Vogue Paris...
Stats for Student Style
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Interest: 4 minutes
Concept: Student Style
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Segment: Females, 18-35
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