Euro RSCG in Dubai teamed up with the New York-based department store powerhouse to produce this Saks Fifth Avenue ad. When items are released or sales events are marketed, many fashion-goers become animalistic in nature and hunt for the greatest deals. Thus, the campaign features an eagle and owl eye to represent fashion-lovers waiting to hunt for the perfect item.
"Keep your eye on the bag/keep your eye on the shoes" reads its slogan, so as your next credit card racking day is approaching, keep this Saks Fifth Avenue ad in mind and hunt accordingly.
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