Rural Revolution connects female artisans in developing countries with ambassadors in the United States who help the craftsperson sell their products while simultaneously telling an accompanying story about their lives.
Using a direct sales model, the ambassadors represent the women's products and help them to generate revenue while also raising awareness about the conditions where they are living. The company strongly believes that providing flexible employment opportunities with a steady source of income can help women in developing areas of the world to not only sustain themselves but also to improve conditions within their families and community.
Using self-expression as a means to empower struggling female artists provides these women with a platform to not only to earn sustenance but also to share a fragment of their life and create a cultural connections with those overseas.
Rural Revolution website
Rural Revolution on Facebook
Rural Revolution on Twitter
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Trending: Older & Mild
Research: 1,698 clicks in 199 w
Interest: 2.7 minutes
Concept: Rural Revolution
Related: 107 examples / 82 photos
Segment: Females, 12-55+
Comparison Set: 39 similar articles, including: 44 cause-driven jewelry innovations, slavery-fighting jewelry, and ornately knotted necklaces.
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