Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,198 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,969 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,969 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,198 cutting edge ideas.

Mashmallow Core Ice Creams

Dairy Queen's Royal Reese’s Fluffernutter Blizzard Has a Sweet Center

— August 30, 2023 — Lifestyle
Dairy Queen is ushering in the fall season with the debut of its new Royal Reese’s Fluffernutter Blizzard.

Just as the name suggests, the new Royal Reese’s Fluffernutter Blizzard is a deliciously sweet combination of marshmallow fluff and Reese’s Peanut Butter Cups. More specifically, the tasty dessert combines Dairy Queen's signature soft serve ice cream with Reese’s Peanut Butter Cups and peanut butter topping, and then adds a sweet marshmallow center that runs all the way down the middle.

This tasty combination is one of the more unique Blizzards in recent memory and Dairy Queen notes that "whether you grew up with fluffernutter sandwiches packed in your lunchbox or you’re known to add a swipe of peanut butter to your s’mores, this flavor combo is definitely one you don’t want to miss."

Image Credit: Dairy Queen
Trend Themes
1. Indulgent Ice Cream Combos - Dairy Queen's Royal Reese’s Fluffernutter Blizzard showcases the trend of combining unique and indulgent flavors in ice cream desserts.
2. Innovative Ice Cream Additions - The addition of a sweet marshmallow center in the Royal Reese’s Fluffernutter Blizzard exemplifies the trend of innovative and unexpected ingredients in ice cream creations.
3. Nostalgic Flavor Pairings - The nostalgic combination of marshmallow fluff and Reese’s Peanut Butter Cups in the Royal Reese’s Fluffernutter Blizzard taps into the trend of pairing classic flavors in new and exciting ways.
Industry Implications
1. Ice Cream - The Royal Reese’s Fluffernutter Blizzard offers opportunities for ice cream companies to create unique and enticing flavor combinations that cater to consumers' desire for indulgent and innovative desserts.
2. Snack Foods - The popularity of the Fluffernutter flavor combination in the Royal Reese’s Fluffernutter Blizzard suggests potential for snack food companies to explore nostalgic and familiar flavors in their product offerings.
3. Dessert Restaurants - The introduction of the Royal Reese’s Fluffernutter Blizzard highlights the potential for dessert restaurants to incorporate nostalgic and inventive flavor pairings in their menu items, attracting customers looking for unique and delicious sweet treats.
7.5
Score
Popularity
Activity
Freshness