The hairstyles by Ronaldo Fraga were super tall and perfectly circular balls on the models heads. This is definitely not a look to wear on the street (seriously, please don’t), but the looks were cool for this Colombiamoda fashion show. Take a look at the super tall tresses above.
Implications - Consumers are looking for ways to stand out. Products that feature an unconventional element appeal to those who want to differentiate themselves from the crowd. Companies could focus on this aesthetic in order to attract more attention.