Ron de Jeremy Rum is Known as "The Adult Rum"

By: Carly Foy - Jul 13, 2011
References: rondejeremy & cakeheadlovesevil.wordpress
Pornstar Ron Jeremy's long anticipated Ron de Jeremy Rum has finally been released.

The rum was not actually created by the adult film star, but instead, a 72-year old Cuban Master Distiller called Francisco Fernandez. The Ron de Jeremy Rum has a subtle hint of oak, spice and dried fruits.

The bottle of rum is available online for a limited release purchase and first edition bottles are marked by Ron Jeremy himself.

Implications - When a star ventures into the unknown markets, fans of that star are likely to purchase the product to support as well as own a part of the celebrity's work. This creates a deeper relationship between the consumer and the star as well, as they feel that they are now connected to the star in some manner.