Ron de Jeremy Rum is Known as "The Adult Rum"
The rum was not actually created by the adult film star, but instead, a 72-year old Cuban Master Distiller called Francisco Fernandez. The Ron de Jeremy Rum has a subtle hint of oak, spice and dried fruits.
The bottle of rum is available online for a limited release purchase and first edition bottles are marked by Ron Jeremy himself.
Implications - When a star ventures into the unknown markets, fans of that star are likely to purchase the product to support as well as own a part of the celebrity's work. This creates a deeper relationship between the consumer and the star as well, as they feel that they are now connected to the star in some manner.Stats for Porn Star Poisons (UPDATE) Trending: Older & Mild
Traction: 872 clicks in 189 w
Interest: 2.4 minutes Concept: Ron De Jeremy Rum
Related: 100 examples / 77 photos
Segment: Males, 12-35 Comparison Set: 37 similar articles, including: truck-inspired pornos, peep show product pages, and star-mocking illustrations (update).