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Mobility-Inspired Joint Collections

RIMOWA and adidas Join Forces on a Collaborative Series

— November 15, 2022 — Fashion
RIMOWA and adidas are the latest to join forces as the two drops a collaborative collection that highlights mobility in design. The two deliver a range of footwear and accessories that stem from the idea of mobility starting with the adidas NMD S1 sneaker.

The upper is made from the brand's PrimeKnit fabric and is detailed in a Titanium color accented with orange as a pop of contrast seen at the laces, adidas Trefoil branding, and tongue details. The RIMOWA logo can also be seen on the heel tabs and it all sits on top of a slightly chunky midsole in a milky color. It is highlighted by the joint backpack that is detailed with the signature grooved aluminum by RIMOWA.

Image Credit: adidas, hypebeast, adidas
Trend Themes
1. Collaborative Mobility Designs - The collaboration between RIMOWA and adidas highlights the trend of mobility-inspired designs, creating opportunities for innovative product partnerships.
2. Primeknit Fabric in Fashion - The use of the PrimeKnit fabric in the adidas NMD S1 sneaker could inspire other fashion industries to incorporate this material into their designs for disruptive innovation opportunities.
3. Branding in Collaborative Collections - The incorporation of both the RIMOWA and adidas logos in the joint collection could encourage other industries to include logo placement as an integral part of future collaborations.
Industry Implications
1. Fashion Industry - The collaboration between RIMOWA and adidas, featuring PrimeKnit fabric, presents opportunities for incorporation in apparel design for a disruptive innovation and new revenue streams.
2. Luggage Industry - By incorporating the grooved aluminum and fashionable design in the joint backpack, luggage companies, such as RIMOWA, could inspire industry disruption through stylistic collaboration.
3. Footwear Industry - The use of mobility-inspired designs, such as the adidas NMD S1, could create an opportunity for footwear companies to explore unique design pairings for potential disruptive innovation and joint product development.
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