In addition to the Rhino Chair, Maximo Riera also previously designed the Octopus Chair, which also had uncanny, life-like similarity to its wildlife counterpart. I'm extremely impressed with the detailing put into the faux rhino taxidermy, and using the beast's mouth as the third peg of the chair is actually quite ingenious.
Implications - Consumers are gravitating towards products with wildlife motifs because they want to reconnect with nature. Many first world consumers have become overwhelmed by technological progress and feel that nature will provide them with a sense of solace. As such, corporations that integrate nature-themed motifs into their wares are more likely to garner consumer business in comparison to products that don't.