Way Cool Way Hot
The extra cute fridge can hold up to 6 soda cans. At $130, it comes with an AC adapter and a cigarette lighter adapter.
Implications - In the last few years, there has been an increased consumer focus on products that exude a certain attitude or originality. A company would be wise to capitalize on this by investing in novelty-tinged or radically designed household products. By offering consumers an alternative to their typical, everyday household appliances, the company stands a good chance of attracting consumers interested in spicing up their home life with an avant-garde look.