'Anewstip' is a new service that will put you in touch with all relevant media contacts who have ever written about your brand or interacted with your brand on social media. The app essentially makes it easier for companies to source journalists and other influential users that interact with their brand online.
To use Anewstip, a company simply enters a search term such as the name of a business, a product or a competitor. Anewstip will then display all relevant media contacts and the user can use this information to create a virtual contact spreadsheet. Beyond simply putting companies in contact with journalists, Anewstip also offers an alert system that will monitor Twitter for any tweets that contain relevant keywords.
The service is a great way for companies to filter through social media noise and figure out exactly which contacts and resources are most relevant to their business.
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