Superstar

Red Bull Signature Series to Showcase Jaw-Dropping Action Footage

By: Katherine Vong - Published: Jan 29, 2012 • References: redbull and brandingmagazine
The Red Bull Signature Series is a new program on NBC and NBC Sports Network that provides extreme sports lovers up-close, action-packed and never-before-seen footage of snowboarding, skateboarding, mountain biking and more. To promote this new series, which began airing on Jan. 21, Red Bull teamed up with agency VFX to create this stunning, action-filled commercial.

The commercial is filled with scenes of extreme sports accompanying the message, "There’s a call for those who hear it, a challenge for those who seek it, a signature for those who OWN it."

The program itself will include incredible footage of today's top extreme sports athletes doing their thing. Covering everything from freestyle motorcross to BMX events and Red Bull's top events such as Crashed Ice and Rampage, the Red Bull Signature Series is, as Complex.com puts it, "the Planet Earth of action sports."