Schilling Cider Introduces New Raspberry Lemonade Cider Innovation
Grace Mahas — April 25, 2024 — Lifestyle
References: schillingcider & bevindustry
Schilling Cider has expanded its Big Zesty range with the introduction of the new Big Zesty Raspberry Lemonade cider. With a robust 6.9% ABV, this cider offers a refreshing raspberry twist on the classic summer lemonade, designed to evoke the essence of a sun-drenched celebration. Described by the company as having "totally razz vibes," the cider promises a tangy and juicy flavor that aims to refresh and invigorate its drinkers.
Available in 19.2-ounce cans, the Raspberry Lemonade cider is sold at select retailers nationwide, with a suggested retail price of $4.30 per can. Consumers looking to try this new flavor can locate stores carrying the product by using the store locator available on Schilling Cider’s website. This launch is part of Schilling Cider's ongoing effort to innovate within the cider market, catering to the growing demand for unique and flavorful alcoholic beverages.
Available in 19.2-ounce cans, the Raspberry Lemonade cider is sold at select retailers nationwide, with a suggested retail price of $4.30 per can. Consumers looking to try this new flavor can locate stores carrying the product by using the store locator available on Schilling Cider’s website. This launch is part of Schilling Cider's ongoing effort to innovate within the cider market, catering to the growing demand for unique and flavorful alcoholic beverages.
Trend Themes
1. Raspberry Lemonade Cider Innovation - Seizing the trend of fruit-infused ciders, businesses can explore new flavor combinations and packaging innovations to attract consumers seeking refreshing and unique alcoholic beverages.
2. Big Zesty Range Expansion - Expanding product ranges with bold and zesty flavors like Raspberry Lemonade presents opportunities for cider makers to stand out in a crowded market and appeal to adventurous customers looking for unconventional taste experiences.
3. Robust ABV Beverages - The introduction of high ABV ciders such as the 6.9% Raspberry Lemonade cider opens doors for businesses to target a niche audience interested in stronger, more flavorful alcoholic options for special occasions or premium drinking experiences.
Industry Implications
1. Alcoholic Beverage - In the alcoholic beverage industry, embracing fruit-infused ciders like Raspberry Lemonade can spark creativity in product development and marketing strategies to attract a diverse range of consumers including millennial and Gen Z drinkers.
2. Packaging - The packaging industry can capitalize on the trend of unique cider flavors by creating innovative and convenient packaging solutions that enhance the visual appeal and ease of consumption of products like the 19.2-ounce cans of Raspberry Lemonade cider.
3. Hospitality - The hospitality sector has an opportunity to elevate its beverage offerings by partnering with cider makers like Schilling Cider to feature exclusive and trendy products such as the Raspberry Lemonade cider, enhancing guest experiences and setting themselves apart in the market.
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