The Rare Medium Issue 4 editorial could easily be deemed more of a performance piece than food photography. This is due in large part to the presence of what appears to be pairs of disembodied hands that are captured perfecting the meals on display. Granted, the mastermind behind the photoshoot was clearly going for a surreal effect.
That mastermind happens to be Sonia Rentsch, an artist and still life stylist based in Melbourne, Australia. Working in collaboration with photographer John Laurie and Australian ad agency Mash, the Rare Medium Issue 4 editorial captures the dynamic albeit exaggerated movements that often occur during mealtime. From a saucy meal to limey one, the photoshoot captures the meats the chef's journal of australian beef, lamb & goat focuses on.
Stats for Food Photography Performance Art
Trending: Older & Mild
Research: 3,014 clicks in 120 w
Interest: 2.2 minutes
Concept: Rare Medium Issue 4
Related: 90 examples / 69 photos
Segment: Neutral, 18-55+
Comparison Set: 33 similar articles, including: thought-provoking still life photography, appetizing footwear ads, and poultry-inspired food editorials.
Food Photography Performance Art
More Stats +/-
Appetizing Footwear Ads
Thought-Provoking Still Life Photography
Poultry-Inspired Food Editorials
Quirkily Colorful Food Photography
Surrealist Poolside Editorials