Proof Eyewear creates high quality, fashionable sunglasses made from fine, sustainable wood, including bamboo. Not only is their product gentle on the environment, but they've also added a social twist to their business by donating a large portion of the profits to causes that range from supporting eye clinics in developing nations to reforestation initiatives in Haiti.
"Proof provides a sight giving surgery to people in India who can’t afford it," the site says. "Typically these are cataract surgeries that can be fixed easily with the right amenities. For every pair of shades sold, one of these sight giving surgeries is funded for a person in need."
Each pair of Proof Eyewear sunglasses is handcrafted, which ensures each pair is unique. Proof also sells a range of other environmentally and socially supportive fashion items, including clothing and accessories like hats.
The line was started by three outdoors-loving brothers in 2011 who had a family history in the wood industry. They wanted to carry on the family tradition, while also supporting social and environmental initiatives, and creating a product that looks cool, with laser engraved logos and custom quotes.
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Sustainable Wood Sunglasses
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Each 'Proof Eyewear' Purchase Funds a Sight-Giving Surgery
Published: Jan 25, 2012 • References: iwantproof