In lieu of the traditional butter, salt and pepper, Popcorn Bar mixes intense flavors such as poppy seeds, truffle salt, maple syrup flakes and curry powder. In lieu of butter, truffle, orange and coconut oil are doused on the popcorn before it is seasoned. The final product is a fine selection of popcorn flavors such as French Toast and Orange Poppy Seed.
Implications - Businesses that devote their efforts to modifying popular products by adding a modern or contemporary twist will likely experience favorable results. Consumers will flock to products that have undergone a transformation to embrace fancy or upscale qualities.