Not many brands dare to so unabashedly admit a theme of substance use, but the Planet Blue 'The Hangover' lookbook does just that.
The well known brand Planet Blue has put its best foot forward for the holiday season, acknowledging that hangovers are part and parcel of this festive season. The Hangover is a new year's eve lookbook that has a model posing on the streets as she tries to pose while holding a glass of alcohol.
Captured by Zoey Grossman, the shoot is like a fast forward to the inevitable ingredients of what many would consider a successful new year's eye party: double vision, lazy poses and hazy shots.
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Concept: Planet Blue The Hangover
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Segment: Females, 18-35
Comparison Set: 42 similar articles, including: quirky sensual shoots, sunshine-inspired lookbooks, and colorful celebration photography.
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