Basically, how the Photovine app works is that someone takes a photo, shares it and another person makes an association to the photo with their own; if someone took a photo of a carrot that they were eating, another person might take a photo of their garden. This is a clever app for those of you who like to share photos.
Implications - Consumers are looking for new solutions to stay connected and share their experiences with their friends and families. The Photovine app is a prime example of a solution that is simplifying the process of sharing. Companies should take this into account when creating new services and build digital strategies that connect their consumers.