Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Digital Usage Infographics

The Pew Research Center Examines the Millennials

— July 8, 2012 — Art & Design
This infographic titled 'Hyper Connected -- The Generation that Doesn't Power Down,' is done by Pew Research Center. It examines the 'Millennials' generation, which consists of people born between 1977 and 1993. According to this study, 95% of this generation are online, and communicate wirelessly through smartphones or computers. Millennials are not that far off from Generation X in terms of tablet use, game consoles and cellphones.

Millennials tend to use their phones the most for text messaging and photo taking, and use it less for activities like instant messaging, email and video recording. Generation X are also most likely to use their phones for texts, pictures and Internet usage. This is vital information for marketers, as they can strategically plan campaigns around these findings.
Trend Themes
1. Hyper-connected Generation - Opportunity for companies to develop innovative technologies and platforms that cater to the high connectivity needs of the Millennials generation.
2. Mobile-first Mindset - Potential for businesses to create mobile-centric marketing strategies that leverage the preferences of Millennials and Generation X, focusing on activities like text messaging, photo taking, and internet usage.
3. Data-driven Marketing - Chance for marketers to utilize the wealth of data generated by Millennials and Generation X's digital behavior to drive targeted and personalized marketing campaigns.
Industry Implications
1. Technology - Disruptive innovation opportunities in developing next-generation smartphones, tablets, and wireless communication technologies to cater to the digital needs of Millennials and Generation X.
2. Advertising and Marketing - Innovative approaches to creating mobile-centric campaigns and leveraging data analytics to better target and engage the digitally connected Millennials and Generation X.
3. Consumer Electronics - Opportunities to design and manufacture cutting-edge devices, such as game consoles and smartphones, that align with the digital preferences and habits of the hyper-connected Millennials and Generation X.
2.9
Score
Popularity
Activity
Freshness