The Peugeot After Care Ad Targets Confused Consumers

By: Kamal Musharbash - Published: Jun 10, 2011 • References: & ibelieveinadv
Australian advertising agency Arnold Furnace released a comical but genuine Peugeot After Care ad that targets all those quirky and confusing auto questions. For all those drivers out there, it is a well-known fact that, should a car need repair, many reach for their wallets and pull out the credit card and pay for things they did not even know existed.

Lo and behold, Peugeot has come up with after care for your vehicle that will eliminate all the unnecessary expenses. Instead of making you sit down at the shop waiting for the mechanic to install the watchamacallit, Peugeot after care has your back.

The slogan cleverly reads "Peugeot’s menu price service. Don’t pay for what you don’t need," and it is true. The next time you purchase a vehicle, just think of the better things you'd rather spend your money on as opposed to a million other thingamabobs. Stats for Useless Necessity Campaigns Trending: Older & Chilly
Research: 537 clicks in 258 w
Interest: 3.7 minutes
Concept: Peugeot After Care
Related: 57 examples / 44 photos
Segment: Neutral, 35-55
Comparison Set: 21 similar articles, including: hot green concept cars, kickass cars of the future, and urbanized transport pods.