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Edge-to-Edge Pepperoni Pizzas

Domino’s Australia Just Debuted a New Pepperoni Deluxe Pizza

— March 26, 2023 — Lifestyle
Domino’s Australia is elevating a classic pizza topper with its new Pepperoni Deluxe Pizza.

The new Pepperoni Deluxe Pizza takes the concept of a regular pepperoni pizza and pushes it into overdrive. The new pizza starts with Domino’s signature crust, which is then topped with 100 individual pieces of the brand's new cupped and crispy pepperoni from edge to edge. The new pepperoni is made from pork and fennel using an American-style recipe, and boasts a cupped shape that makes the edges crisp up when baked. The pepperoni is so good, you won't even need other toppings

The new Pepperoni Deluxe Pizza can be found now at participating Domino's locations across Australia, but only for a limited time.

Image Credit: Domino’s Australia
Trend Themes
1. Edge-to-edge Pizza Toppings - The trend of using an abundant amount of toppings that extends to the edge of the pizza creates an opportunity for pizza restaurants to offer a gourmet experience that exceeds customer expectations.
2. Specialty Pizza Ingredients - The trend of using unique and high-quality ingredients such as the new cupped and crispy pepperoni creates an opportunity for food manufacturers and suppliers to offer premium products to restaurants and foodservice companies.
3. Reinvented Classic Dishes - The trend of reinventing classic dishes such as the pepperoni pizza creates an opportunity for restaurants to offer innovative menu items that capture attention and generate interest among customers.
Industry Implications
1. Pizza Restaurants - Pizza restaurants can take advantage of the trend of using edge-to-edge pizza toppings and unique ingredients to offer a premium line of pizzas that caters to customers' evolving tastes and preferences.
2. Food Manufacturers - Food manufacturers can leverage the trend of using unique and high-quality ingredients to offer customized products that meet the specific requirements of restaurants and foodservice companies.
3. Foodservice Companies - Foodservice companies can seize the trend of reinventing classic dishes to offer a differentiated and innovative menu that appeals to customers and helps them stand out from the competition.
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