Rockstar

Vintage Season's Greetings from George Lucas

By: Cowbag - Published: Nov 17, 2008   Updated: Jul 7 2011 • References: slashfilm
This collection of Christmas cards is from a really cool festive post written by a Star Wars uber geek that features images of the actual greeting cards sent to the lucky people on the LucasFilm Holiday Card List.

The LucasFilm tradition of creating special holiday greeting cards dates back over 30 years. The pop-up Stormtroopers card is seriously cool. There's no word yet on LucasFilm's holiday card design for 2008.

Implications - Consumers are always willing to embrace products that are nostalgia-inducing as they remind them of pleasant past experiences. For this reason, they seek products that make reference to notable elements of pop culture. Companies can successfully market to their desired demographics by incorporating age-appropriate references into their product designs.