Budweiser Renames Itself "America" Until November Elections

By: Meghan Young - May 10, 2016
References: budweiser & fastcodesign
The elections in the United States is a hot debate around the world and one that is also dividing the country quite dramatically, yet this patriotic beer branding hopes to remind people what matters in the end. Budweiser has renamed its beer "America" until the November elections. Since summer is peak beer-selling season, it's clear that Budweiser is doing more than its patriotic duty as well.

Yet it's hard to knock the reasoning behind this patriotic beer rebranding. It's simple, clever and better timed than most campaign stunts. More than a few people will succumb to more purchases of this beer -- not to mention share them on Instagram and other social media platforms for sure.