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Party Planning Apps

The 'Partyology' App is an Interactive Platform for Event Execution

— October 28, 2015 — Tech
'Partyology' is a one-stop party planning platform that turns the stress of hosting a major event into a simple and organized activity. While some people flourish in the last-minute party planning mindset, others require more assistance. The Partyology platform is a website and mobile app that lays out "ideas, inspiration, products and curated party supply purchases in one place."

This simple-to-use application can help users plan any event -- from a playful bridal party to an intimate dinner gathering. The site uses four main categories of "event type, item type, category and trending topics." The user is able to filter through the search engine and use a mass collection of curated data to plan the prefect party. The site features everything from invites and decor ideas to snacks and wine pairings.

The app is ideal for busy on-the-go women who balance work, family and a social life. Whether the user is looking for an inspiring idea or for tips on planning a party from start to finish, this app will guide each user through the entire process.
Trend Themes
1. One-stop Party Planning - Platforms that provide curated party supply purchases and ideas in one place are becoming increasingly popular and present an opportunity for innovation in the event planning industry.
2. Personalized Event Planning - Apps that offer tailored event planning experiences to users based on their preferences and interests have the potential to disrupt traditional party planning services.
3. Mobile Party Planning - As more people rely on their phones for planning, party planning apps have the potential to become necessities for hosts and present an opportunity for mobile app developers.
Industry Implications
1. Event Planning - While Partyology may be geared towards smaller events, the platform's success demonstrates the potential for greater integration of technology in larger event planning services.
2. Mobile App Development - The success of Partyology highlights a growing market for mobile event planning apps and suggests a demand for more specialized apps in other areas.
3. E-commerce - The combination of event planning and e-commerce on the Partyology platform demonstrates the potential for more innovative and personalized online shopping experiences in the future.
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