The man deemed to possess too much advantage to compete in the Olympics has signed a contract with Thierry Mugler for this Oscar Pistorius A*Men commercial. The double amputee runs on carbon fiber prostheses that make him faster than his two-legged competitors.
Chosen as the new face of the men's fragrance, this sprinter embodies a superhuman ability that the cologne may now be associated with. The Oscar Pistorius A*Men commercial epitomizes fitness, strength, endurance and masculinity.
Stats for Superhuman Scent Campaigns
Trending: Older & Mild
Research: 1,884 clicks in 270 w
Interest: > 3 minutes
Concept: Oscar Pistorius A Men Commercial
Related: 53 examples / 41 photos
Segment: Males, 18-55
Comparison Set: 20 similar articles, including: cash-scented perfumes, bound perfume bottles, and literary cologne bottles.
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